About Best Public Relations

best public relations
415.781.9283
susan@bestpr.net

Here at Best Public Relations, we specialize in influence. We are a full-service agency that that excels at creatively influencing the public, the press and the influencers themselves around the globe.

As one veteran business reporter said said in 2009, “Best PR is the equivalent of the Hollywood agent – far more than merely providing PR support but making the introductions and facilitating the relationships with key people that make deals happen.”

We are passionate about helping you build the relationships that matter to you most. Best PR is based in New York City and San Francisco.

    When was the last time you cooked for friends?

    Susan Mactavish Best says there’s no better time to cook some food and spend some face time with friends.

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    We Rarely See Our Facebook Friends

    More than half of us have met with fewer than 10 percent of our Facebook friends in the past two months.

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    Venture capitalists’ best ideas for 2014

    As we head into 2014, venture capitalists in Silicon Valley see at least three hot trends for tech in the new year.

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    Op-Ed by Susan MacTavish Best

    Trade Facebook for face time during holidays.

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    Susan MacTavish Best Home Tour

    The San Francisco party thrower shows us her home.

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    “Missed Connection” stays with you.

    The Loveliest Short Story You Will Read Today Was Published on Craigslist.

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    Talent Is Overrated in Silicon Valley

    Founders Fund Principal Geoff Lewis discusses his investment idea.

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    Craigslist Missed Connections for Cicadas

    You put the “ten” in antennae—Central Park.

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    Man sells pirate ship on Craigslist

    Buccaneering boat has been sold to the History Channel for $80,000.

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    Tips for Better Craigslist Ads

    We have taken a look at how to make the most of your Craigslist ads.

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    Craigslist Next Pope

    Anybody out there near Vatican City need a new job? Craigslist Rome is listing an opportunity for the Leader of International Religion.

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    Susan’s House Tour

    Stepping inside Susan’s home is a feast for all of the senses. From the front entry to the backyard, every square inch of her space tells a story.

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    How Much Tech Can One City Take?

    Shaken by the latest digital gold rush, San Francisco struggles for its soul.

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    Silicon Valley Culture

    Bravo is launching a new reality TV show called “Silicon Valley,” profiling the decadent lifestyles of young rich entrepreneurs.

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    Klout

    Status has long been based on appearance, accomplishment and notoriety, but social media reach is becoming a new criterion, and Klout is trying to measure it in a clear, quantitative way.

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    Jim Buckmaster

    At the West End private members’ club where we are due to meet, all it takes is the mention of his name at reception to catch the eye of the gangling, rather shy-looking man browsing an iPad further along the desk.

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    Klout

    San Francisco start-up Klout wants to be the official scoring system of the social Web.

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    Quid

    Quantitative analysis startup Quid is getting a major vote of confidence and $10 million in a Series C round from a raft of serious investors.

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    Assistly

    Customer relationship management (CRM) software provider Assistly is shaking up its business model.

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    Why Social Influence Matters to Businesses

    Social Media has forced businesses to reassess the definition of influence. Influencers are telling us what to do on a regular basis across the social sphere, but who is listening and how does it affect our behavior and buying decisions?

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    Craigslist TV

    The show has chronicled a stuntman looking for a woman, a ninja for hire, a ‘geek’ trying to find a date and more.

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    Klout

    Welcome to the EGOsystem: If Google ranks the quality of web pages using PageRank, new services such as Klout, PeerIndex, and Traackr are developing a human algorithm that could best be described as PeopleRank. Whether you like or not, we live in a social hierarchy where your every move is indexed…

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    Craigslist

    In newspapers, alt weeklies, and, of course, Craigslist, one can find the seeds of love stories.

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    Kiltr

    KILTR, an online professional networking site for Scottish people and their mates opens publicly today, worldwide.

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    Craigslist Missed Connections

    Craigslist is analyzing just how romantic a subway ride can get.

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    Craigslist TV

    Searching for husbands, muses, on “Craigslist TV”

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    6 Waves & Kobe Bryant

    6 Waves is one of the most successful social game companies you may never have heard of

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    Klout: The Biggest Popularity Contest Of All

    Soon, everyone online will be measured in one, massive popularity contest.

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    Missed Connections at the Theater

    “Missed Connections NYC,” an evening of 13 eight-minute plays.

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    Lulu + iPad

    Lulu.com CEO Bob Young had authors like Chou in mind when he founded his company. Young saw that big publishing houses needed to sell tens of thousands of copies of a book to make a profit, whereas Lulu and its authors make money even when the company sells one book.

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    Esurance

    Esurance is moving from the cartoon to the real world.

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    Lulu + John Edgar Wideman

    John Edgar Wideman publishes “Breifs” a collection of short stories, on Lulu

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    Craigslist ‘Missed Connections’

    ‘Missed Connections’ on the L-Train produces more than relationships

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    Rocky Mountain Institute

    Susan MacTavish Best and Jim Buckmaster host Rocky Mountain Institute

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    Bob Young, CEO of Lulu

    Bob Young visits San Francisco

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    Clean and Cool Mission

    Clean and Cool Mission from the UK visit San Francisco

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    How About That Annual Report?

    Diane Keng just launched her third start-up…

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    Still looking for a ride to Sasquatch!?

    Check out this online carpool tool

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    Esurance Still Has ‘Character’

    In advertising, the insurance category is replete with colorful characters…

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    The Future of the Book

    Writer Karen McQuestion spent nearly a decade trying without success to persuade a New York publisher to print one of her books…

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    Craigslist Now On TV

    Craigslist TV aims to spotlight the real people who use the site in a web-only series.

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    Dan Fost's Book Party

    Dan Fost’s Book Party

    Dan Fost’s Book Party for Giant’s Past & Present.

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    iPad Could Help Self-Publishers Kick Open Doors

    Chou found a company called Lulu.com that charges nothing upfront and will only print a book when someone buys one.

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    December Loft Party

    ‘Tis the Season

    Susan and friends fête the holidays with a party at her loft.

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    Craigslist CEO: Was told eBay’s Whitman a “monster”

    Craigslist’s chief executive told a court on Monday that an executive with eBay…

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    Craigslist CEO: EBay’s Whitman turned back on us

    ICraigslist’s chief executive said on Friday he was so alarmed by a…

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    Even Hipsters Seek Soul Mates

    You don’t hear much anymore about the hipster aesthetic, about how cool or how annoying it is. Maybe no one cares…

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    Susan MacTavish Best at home in loft on high

    Growing up in a Scottish castle designed by famed architect Robert Adam had…

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    Social network games catch the eye of computer giants

    It may sound like an extravagance but Kristian Segerstrale, chief executive…

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    Playfish Party

    Happy Birthday, Playfish!

    Playfish celebrates its two year anniversary with an intimate gathering in San Francisco.

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    Esurance Creative to Duncan/Channon

    Independent Duncan/Channon has been hired for creative chores by…

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    Techcrunch Europe Party

    SF Party Celebrates TechCrunch Europe

    Industry leaders and rising startups gather at SF loft party.

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    EA-Playfish: Social Gaming Deals Gain Buzz

    Electronic Arts’ acquisition underscores booming demand for online social games and may prompt rival game publishers to follow suit. At home, Peter VanRysdam rocks out to Guitar Hero on Microsoft’s (MSFT) Xbox 360. But while he’s on break at work, the 31-year-old…

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    Electronic Arts Buys Playfish, a Social Games Start-Up

    Electronic Arts, the video game company, announced Monday that it had acquired…

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    Virtual Goods Start Bringing Real Paydays

    Silicon Valley may have discovered the perfect business: charging real money…

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    Rooms to rent

    In tough economic times, more homeowners are looking to roommates to help make ends meet. Some find…

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    Barter for the Services You Need

    Camille Tominaro’s vacation home near Hunter Mountain in New York could use some new floors and a good paint job, but she doesn’t have the money to hire a professional to do the work. So, to get the job done, she is using another form of currency: her house. In exchange…

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    Judge Dismisses Ridiculous Craigslist Prostitution Lawsuit, Plaintiff Mulls Appeal

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    Facebook Fuels Growth With Games as Users Flock to ‘Mafia Wars’

    Facebook Inc. is tapping virtual farmers…

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    Judge throws out Craigslist prostitution lawsuit

    Online classifieds site Craigslist has claimed victory over its detractors after…

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    Learn how technology, gadgets can help your
    small business

    Small-business owner Julie Ruvolo…

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    The Delusions of IT Startups

    If you’ve ever attended a venture capitalist conference you will hear the truism: Is it a feature or a product?

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    $75,000 wedding for free

    It’s a Cinderella story. Three months after Kerry Coryell posted an ad on Craigslist saying she didn’t have the…

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    For social networks,
    it’s game on

    Life on FarmVille has had a transformative effect on Laura Phillips. For 45 minutes a day, Phillips, a 41-year-old marketing contractor in the Silicon Valley town of Morgan Hill, Calif., gets lost in the digital game on Facebook, managing crops and animals on her…

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    The iPhone 25

    Here are the companies with the most iPhone buzz, the winningest apps, and the most popular platforms. Ranking a company’s influence in the iPhone universe is no easy science. That’s why FastCompany.com has partnered with YouNoodle in an effort to mine the 25 companies that are fast becoming the…

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    Virtual goods sales to hit $1 billion in 2009 as social games pay off big

    Thanks to the astonishing growth of…

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    AOL GameShow, Episode #5:
    The Bachelor(ette)

    The most handsome man in gaming, Playfish’s Sebastien de Halleux, joins…

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    Are you covered?: Auto insurance you should know about and how to save

    The Nissan GT-R has been a hot car this year, winning prestigious industry awards such as Motor Trend’s “Car of the Year”. If you’re looking to save on insurance costs, don’t expect to be cruising around in…

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    Terminal Man Takes to the Air

    Terminal Man flew into Oakland on the first day of his monthlong adventure exploring JetBlue’s route map…

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    Why Craigslist Is Such a Mess

    The Internet’s great promise is to make the world’s information universally accessible and useful…

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    Let the New Games Begin

    Online gaming is about to get more social, more affordable and more cooperative.

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    Virtual cooking is a hit
    on Facebook

    Tom Byron’s restaurant, Pink Castle, is shaped like a giant nouveau…

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    Job hunting? How about the Arctic Circle?

    Last night, Susan MacTavish Best hosted a cocktail party at her swank…

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    So When Did the Headache of Opening a Restaurant Become Fun?

    Presumably, only video game…

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    Apps to be as big as Internet

    The market for mobile applications, or apps, will become “as big as the internet”.

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    Lower Mainland Ferry for Sale on Craigslist

    The ferry that used to run between the Lower Mainland cities of Maple Ridge and Langley is now up for sale on an Internet classifies website.

    In the “boats” section of Craigslist, an ad has been posted for two…

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    Picking Startups: Humans versus Software

    In February, for one of those features we’ve been running to celebrate 144 years of the Chronicle, we asked you to send us your best ideas for startups.The prize was to get your pitch evaluated by a venture capitalist and printed in the the…

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    Splitting the Rent To Share a Room

    Take a look at Craigslist and you’ll see pleas such as these from people searching for apartments and houses to share: “Nowadays due to economic conditions, I am planning to go back to Graduate School and extensively preparing for this purpose. I can…”

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    Do Gooder Standford Startup

    A Bull market in Social Entrepreneurs

    For graduating students at Stanford University, it’s all too clear that the…

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    Take Your Garage Sale to the Web

    Garage sale season is upon us. Sites like eBay and Craigslist have been…

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    South Florida Sees Uptick in Bartering Amid Sour Economy

    A South Florida newlywed couple would like an almond-colored toilet, please. In exchange, they’ll do some handiwork around your house. A local florist will beautify whatever you choose in trade for teeth…

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    River Cats to Hold Green Awareness Weekend

    The Sacramento River Cats and Raley Field will team up with partners to hold three days of events to convince fans to go green. The Triple-A ballclub, along with Esurance, Pacific Gas and Electric Co. and the…

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    Five Ways to Get Tickets for Obama’s Inauguration

    Want to be witness history when President-elect Barack Obama is…

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    What’s Your Company Worth?

    Darius Monsef patiently responded to dozens of questions and wondered whether he was wasting his time. For months, he had tried to come up with a reasonable valuation for his start-up, Colourlovers, a Web community for designers that’s based in…

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    Craigslist’s a one-stop
    swap shop

    New Yorkers faced with a faltering economy and the prospect of $3…

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    Shock jokes even worked in old Greece

    So, how’s everybody doin’ tonight? Ma’am, is that a wig or is your beehive just glad to see me? Just kidding. OK, ladies and germs, let’s get started. So … didya hear about the student dunce who went swimming and almost drowned?…

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    Guerrilla philanthropists using Craigslist to find
    needy families

    Tony Landecker of Minnetonka wanted to do something to help the needy this holiday season. Echoing Scrooge after a night with the Christmas ghosts, Landecker…

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    A Very Feminist
    Thanksgiving Feast

    When we first got word of Ljubomir Erovic’s new book, The Testicle…

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    The Faces of for Sale
    by Owner

    HAL RUZAL personifies the do-it-
    yourself spirit….

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